Who we are

My journey with The Simple Purpose began when I was just 14 years old. After struggling to find products that truly worked for my natural hair, I decided to start making my own. What began as a personal quest to care for my hair soon turned into a passion to help others experience the same.

As an educator, I wanted to share the knowledge I had gained and empower my community to understand and care for their own hair. My mission is to simplify hair care by offering nourishing, Ayurvedic-inspired products that truly deliver results. Every product I create is made with love and purpose, designed to support the natural beauty and growth of all hair types.

Join me in embracing healthier, happier hair — because I believe your hair deserves simple, purposeful care.

Person with curly hair holding a strand of hair.